80 / 20 Rule

The 80 /20 Rule. Did you know that in just about every industry, the top 20% of the producers, obtain 80% of the business? If you truly want the tools to be in that 20%, then Pro-Sight Property Inspections | The Home Inspection Franchise Alternative is for you.

Drink the water!

You can lead a horse to water, but you can't make it drink. People, like horses, will only do what they have a mind to do.

Don't become a member and have all the "tools" at your fingertips, but then do nothing. A Pro-Sight membership won't bring you success by just joining, you have to do the work. Just like joining the best, and most exclusive gym won't get you in shape, without your efforts.
Inspector earning potential

Marketing Driven Companies = Success

1. The Real Estate market is always in a state of change.

2. Market all the time, people will forget very quickly. "Out of sight, out of mind."

3. If you quit marketing, your competition probably won't.

4. Marketing strengthens your customers confidence in your company.

5. Marketing is crucial for you company to endure, and grow.

6. Marketing promotes customer and Agent loyalty.

7. Marketing when others have stopped, gives you an advantage over your inspection company competitors.

8. Marketing keeps you in business!

9. Stop marketing, and you will loose all the money and the time you invested.

10. Follow a consistent marketing plan, using an array of methods all at the same time.

Home Inspection Marketing & Branding

Inspectors receive all the benefits of a national franchise, without the high expense, and legal complications of a traditional home inspection franchise. Remain independent, and be apart of international growing group of inspectors. Learn how being a member of Pro-Sight Property Inspections Affiliate Network can be a great benefit for you, and your customers. Marketing knowledge, eye catching marketing materials, a superior professional company image, dominant Internet presence, and the superior inspection report, all mean more business for you.

As a ProSight Property Inspections® Inspector Member, you maintain an independent business that brands your own unique business name and identity, along with the Pro-Sight Inspector Member logo. We provide marketing support and co-brand marketing materials such as brochures, business cards, postcards, flyers and optional mailings to give you a stronger market identity and to instill customer confidence. This cooperative marketing concept strengthens market exposure.

Marketing is the skill of persuasion. The goal is to get the attention of your perspective prospects - both clients (Real Estate Pros) and customers (Buyers and Sellers of Property). At the core of every marketing campaign is the understanding that instead of trying to convince one person to purchase your service, you are trying to attract as many people as possible. Marketing involves a variety of actions including advertising, branding, and other promotional means. If done persuasively, marketing will trigger the next step for your prospects, giving you the inspection.

Most businesses really understand the importance of marketing, and inspectors are beginning to realize just how important it really is, especially in a down market. It's one thing to flounder when you don't know any better, but it's another altogether, to know marketing is so vitally important, and then just do the same old, same old, (unless its producing good results) or do nothing. When you know better, you need to do better.